Hungry entrepreneur? Domino’s has you covered!

Domino’s just launched it’s “Powered by Pizza” campaign, using the fact that a lot of entrepreneur endeavors are fueled by pizza. The brand is sending $500 gift cards to a handful of startups and partnering with fundraisers on Indiegogo to offer smaller gift cards as rewards to donors if and when selected projects reach their respective goals.

Why I’m Curious

I am curious since Domino’s is targeting the “tech” person, and rewarding engagement with Indiegogo with giftcards. Similar to Verizon’s various partnerships with the Marvel S.H.I.E.L.D. show and NFL for example, it shows how brands are targeting very niche audiences with unique campaigns.

Advertisements

Share your thoughts.

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s