A creation of a new talent agency called Grape Story was created by Vaynerchuk, because he thought it took a very creative individual to have a serious following on Vine due to the fact that their needs to A) be a story- with a beginning, middle, and end, and B) it can only take over a span of 6 seconds. In the eyes of Vaynerchuk, for a Vine user to have a following of 314,000 people, is a series reflection of Vine Talent.
Via Fast Company
“Even though it’s six seconds, it still has to have a beginning, middle, and end whether it’s explicit or not,” Mancuso says. “So I think, okay, how can I deliver some kind of six-second progression with a bang that delivers something.… The fact that it loops actually gives a lot of flexibility for comedy.”
Why I’m Curious:
It amazes me how talent scouts are now even looking at Vine to track down and locate the social media entertainer experts. When Jenna Marbles became a YouTube sensation heads were turned- but now it’s even come to Vine Personalities. I wonder how the scope of famous internet personalities will turn out.