Weather Channel Soaks People at Bus Shelters

The Weather Channel recently tricked out one shelter with hidden sprinklers to promote the client’s latest Android app. The app apparently provides such precise forecasts that you might never again be caught in surprise downpours.

Read more here.

Why I am Curious

Disruptive Advertising / PR Stunts: How is “disruptive”defined? (e.g. Annoying? Irritating?)

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