NYC’s holiday windows bring out the inner child in tourists and locals alike. Cartier’s interactive window display lets passersby open and close their famed red boxes by waving their hand. Motors are hidden underneath the table, along with a Mac Mini that sends data to controller boards that control the movement of the boxes. A few weeks ago, Barney’s unveiled “Electric Holiday,” an animated short created in collaboration with Disney. The video starts Minnie throughout her journey to Paris’ Fashion Week and loops on LED tiles at the Madison avenue location.
Why I’m Curious: High fashions and jaw-dropping jewelry used to be enough to get passersby to gawk at a window (and hopefully go in). But this year’s window displays certainly take that a step further by creating interactive experiences that truly invite the user in with the special ingredient of magic.