Shameless Braggers…tsk tsk

Some people can really over do it on social media when it comes to showcasing their personal lives. I mean we all know how much people love to Instagram pictures of their food. But some people go beyond their food; some people really want you to know just how fabulous and intelligent they are. C’mon we all know them.

So Digiday decided to create a special Twitter account for calling out those in the digital media industry who have no shame when it comes to talking about themselves and their fabulous lives via Twitter: @dmbrags. The popular Tumblr,  Rich Kids on Instagram is a similar concept but this Twitter is much more targeted to the intellectual braggers.

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Why I’m Curious 

This concept perfectly highlights the people who overshare their personal lives on their social media channels. Because while a Tweet may be what you think is a simple tweet, other people might be reading it differently. It would be very daring if a brand tried to execute a similar concept. If the category fits, why not use social media in a fun, witty way to engage customers.

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